BPM: Bigger than SOA

I think most people would agree that BPM is bigger than SOA, in fact, SOA is simply the technology architecture that defines how any technology is designed and deployed. BPM, on the other hand, represents how you link business strategy to business implementation... with [SOA-based] technology being a part of that implementation.

Well, now there's independent confirmation that BPM is, indeed, bigger than SOA - or at least twice as much BPM information is being searched. Google's Keyword Tool shows that in May, the phrase "business process management" was used almost twice as many times as "service oriented architecture", with a higher Adword value. (Too bad we don't compete in the "consolidate student loan" space...)

I doubt if IBM or any of the other SOA stackers are in jeopardy of being bought by Lombardi any time soon, but at least with Lombardi you know you're getting more bang for the buck. Twice as much value, in fact...